Executive Summary: Seizing the Market Opportunity of the Growing Latino and Caribbean Community in the United States

This is the executive summary of a study that explores the significant impact of the rapidly growing Latino and Caribbean community in the U.S., accounting for nearly 20% of the population. This community contributed $2.7 trillion to the U.S. economy in 2019 alone. It also plays a pivotal role in enhancing U.S. trade and investment ties with Latin America and the Caribbean. Case studies from key U.S. cities highlight the community's broad influence, from economics to culture and politics. Overall, this demographic growth presents abundant opportunities for both domestic and international collaborations across sectors.