Carnivals and Festivals: Trends and Digital Strategies: Art, Culture and New Technologies in Latin America and the Caribbean

This study looks into the most relevant transformations and innovations within Carnivals and Festivals in Latin America and the Caribbean, specifically through the lens of the COVID-19 crisis. It emphasizes new business models within the digital sphere and proposes strategies that can jumpstart their development within the virtual world, incentivizing economic reactivation and pushing for more sustainable development within the sector.