Design Innovation with the Base of the Pyramid
May 2011
Author(s): Inter American Development Bank;Un Techo Para Mi País
This brochure presents the exhibit "Design with the Base of the Pyramid" supported by the Multilateral Investment Fund (MIF) and the Opportunities for the Majority Sector (OMJ) of the Inter…
A Firm-Level Approach to Majority Market Business: Private Sector Mapping Project
Mar 2008
Author(s): Netherlands Development Organization;Inter American Development Bank
The Private Sector Mapping Project takes a closer look at the current motives, strategies, incentives, obstacles, and benefits as perceived by firms to enter untapped majority markets.