Sep 2014
Author(s): Kayser, Olivier;Klarsfeld, Lucie;Brossard, Simon
Broadband has a potential impact on the base of the pyramid (BOP), a segment of the population previously excluded from markets, and which lacks access to quality goods and services. Broadband…
May 2011
Author(s): Inter American Development Bank;Un Techo Para Mi País
This brochure presents the exhibit "Design with the Base of the Pyramid" supported by the Multilateral Investment Fund (MIF) and the Opportunities for the Majority Sector (OMJ) of the Inter…
Mar 2008
Author(s): Netherlands Development Organization;Inter American Development Bank
The Private Sector Mapping Project takes a closer look at the current motives, strategies, incentives, obstacles, and benefits as perceived by firms to enter untapped majority markets.