Jul 2015
Author(s): Azevedo, Viviane;Baigun, Alejandra;Bouillon, César P.;Duke, Duncan;Gallardo Montoya, María Lourdes
The report answers the question, how has Latin America and the Caribbean's market at the BOP changed during recent years? Using national household and expenditure surveys, the report presents…
Jul 2015
Author(s): Azevedo, Viviane;Baigun, Alejandra;Bouillon, César P.;Duke, Duncan;Gallardo Montoya, María Lourdes
El informe responde ¿Cómo ha cambiado el mercado de la base de la pirámide en América Latina y el Caribe durante los últimos años? Con base en encuestas nacionales de ingreso y gasto del hogar, el…
Mar 2009
Author(s): Preston, Katharine;Meade, Christian;Bruno, Alessandro;Wells, Richard P.;Libow, Alana
The study involved the review of 75 publicly traded firms. This baseline and the conceptual model which underpins it provide an excellent framework to accurately assess and predict the out-…
Mar 2008
Author(s): Netherlands Development Organization;Inter American Development Bank
The Private Sector Mapping Project takes a closer look at the current motives, strategies, incentives, obstacles, and benefits as perceived by firms to enter untapped majority markets.