TY - GEN AU - Márquez, Karina AU - Ramírez, Indhira AU - Scartascini, Carlos AU - Simpson, Jordan TI - Addressing Water Sustainability: Lessons from Behavioral Economics PY - 2025 Y1 - 2025/12/15 DO - 10.18235/0013876 AB - Unsustainable water consumption practices are a growing concern, especially as climate change threatens global water resources. Immediate action is needed to promote conservation and ensure long-term availability. Addressing this challenge requires a broad understanding of structural and behavioral factors that influence water consumption. This document examines how cognitive and behavioral biases affect water use, outlines key challenges, and summarizes approaches for promoting sustainable practices. Moreover, it reviews global initiatives, with a focus on Latin America and the Caribbean, highlighting behaviorally informed interventions that contribute to enhancing water sustainability. UR - https://doi.org/10.18235/0013876 ER -