TY - GEN AU - Martínez Villarreal, Déborah AU - Parilli, Cristina AU - Rojas Méndez, Ana María AU - Scartascini, Carlos AU - Simpser, Alberto TI - Research Insights: Indirect Strategies Might Be a Better Way to Address Data Privacy Issues PY - 2021 Y1 - 2021/04/24 DO - 10.18235/0003213 AB - Willingness to download health applications could be increased by addressing data privacy concerns indirectly. In Mexico, a survey experiment explored different priming prompts and their effect on willingness to download a diagnostic and tracing app. The survey experiment revealed that mentioning government efforts on data privacy can backfire. Surprisingly, reminding people of social media's usefulness did not affect people's willingness to download the app. UR - https://doi.org/10.18235/0003213 ER -